returned to India in 2007
Ankur Jain was the first person in his family. In the family of those who started the business, no member of the business was even far away from the business. He also had no idea of liquor business. Ankur had decided only after graduating from the University of Chicago that he would do business, then he returned to India in 2007. After coming to India, he saw that there is not much option of beer in India, then the idea came to his mind and he started a business inside India. Brought out a new beer brand. Their beer brand name was Bira91. Ankur’s family was not at all happy with the liquor business. But after the success of his brand Bira91, his family’s displeasure went away.
Net Worth 1722 Crore
Bira91 has become the most preferred brand amongst the youth. Kingfisher was famous in India before Bira 91. So Ankur did a lot of work like Design, Test, Better Price before bringing his brand. Then what was it, today the name of Bira 91 has climbed in everyone’s jawan. Bira 91 started being made in MP and Nagpur, now it is being sold in more than 20 countries of the country. The net worth of the company started in the year 2015 is Rs 1722 crores.
Bira91’s Portfolio More Beers
Apart from Bira91, there are other beers in the portfolio of Bira91. Beera White, Beera Light, Beera Strong, Indian Pale are four types of beers. The alcohol content in them is just 5 to 6 percent. Also two beers are Boom Classic and Boom Strong, which contain 6 to 8 pra percent alcohol. In which there is a lot of demand for Beera Strong and Boom Strong.