New Delhi. Alphabet’s Google is investing in its first Africa product development center in the Kenyan capital Nairobi, it said, as it positions itself to serve a growing base of Internet users on the continent.
By the end of this decade, the continent will host 800 million Internet users, the California-based firm said, and a third of the world’s youth population, making it an attractive investment destination.
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Google is hiring engineers, product managers, user experience designers and researchers to staff the new center, Suzanne Frey, vice president of products and Nitin Gajaria, head of Google Africa, said in a joint blog post on Tuesday.
The company has been investing $1 billion (about Rs 7,638 crore) in various projects on the continent over the past five years, its CEO Sundar Pichai said last October to help economies accelerate their digital transformation.
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It has already opened an artificial intelligence center in Accra, Ghana, focusing on innovations that can be applied to a variety of challenges.
Microsoft is also investing in technology development centers in Kenya and Nigeria, investing $100 million (about Rs 764 crore) and recruiting hundreds of engineers in both countries.
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